Automating Patient Journeys with Enhanced CRM Efficiency
OVERVIEW
Redefining Healthcare Management through Salesforce Solutions
Since 2022, Enzigma has partnered with a leading healthcare company to enhance hospital operations using Salesforce Health Cloud. By integrating tools like Eclipsys, Enzigma optimized patient service processes, achieving a 60% improvement in operational efficiency and 100% automation of critical workflows from MRN creation to discharge management.
CHALLENGES
Tackling CRM Operational Hurdles for Improved Care
The healthcare provider faced several operational and technological obstacles:
Lead Creation
Time-intensive and error-prone manual processes for generating and managing leads.
Disparate Systems
Lack of integration between Salesforce and Eclipsys, leading to fragmented patient data.
Patient Record Errors
High frequency of manual errors during Medical Record Number (MRN) creation and updates.
Bed Assignment
Challenges in real-time bed allocation, causing delays in patient care.
Visit Tracking
Manual tracking of patient visits, resulting in delayed updates and operational bottlenecks.
Complex Discharge
Lengthy and cumbersome discharge workflows affecting patient experience and operational efficiency.
CHALLENGES
Tackling CRM Operational Hurdles for Improved Care
The healthcare provider faced significant challenges due to manual workflows affecting patient services. Enzigma aimed to implement an automated CRM solution to enhance data management and streamline operations.
IMPLEMENTED SOLUTIONS
Strategic CRM Automation to Transform Healthcare Operations
To meet the client’s needs, Enzigma deployed:
Lead Generation Automation
Developed a component to automate lead creation, increasing lead processing speed by 70%.
REST API Integration
Connected Eclipsys with Salesforce for seamless data flow.
Patient Record Management
Automated MRN creation and updates in Eclipsys, reducing errors by 90%.
Bed Assignment Automation
Streamlined bed assignments with real-time updates, improving efficiency by 50%.
Visit Management
Automated visit creation, enhancing operational efficiency by 60%.
Discharge Process Automation
Simplified discharge updates, reducing processing time by 100%.
Milestones Achieved
Significant Enhancements in Patient Satisfaction and Workflow
Enzigma’s solutions led to measurable enhancements, including:
Elimination of Manual Tasks
Reduced manual intervention in workflows.
Enhanced Operational Flow
Improved patient processing efficiency
by 60%.
Seamless Data Integration
Achieved reliable patient data management.
Robust Technical Support
Provided ongoing system optimization, reducing downtime by 40%
Increased Patient Satisfaction
Streamlined patient journeys from admission to discharge, improving satisfaction rates by 50%